WB has no idea what they are doing. If Disney owned the Marvel Family (just like if they owned Wonder Woman) we would see the Marvels with their own merchandise (for all of them). Mary would be back front and center to get the young girl market (which was her role in the Golden Age and which DC no longer cares about) and there would be both animated and live-action versions of the characters flooding the Disney pipeline. WB, on the other hand, the company that brought up Harry Potter (and it was Diane Nelson, President of DCE, who was in charge of that). They want "edgier". They want Black Adam.
You know, you're right about that. I have a 20 year old daughter who's very into gamer stuff, cosplay, etc., and she's gotten interested in Marvel comics recently through the movies. I asked her about DC and she said they clearly don't want her money. The only DC hero she really likes is Superman, because she thinks superheroes should be clean, straightforward and heroic, but she "think[s] Superman's dead now or something. There's a different guy, and a different Batman, and [she] can't get interested in any of it." So that's what a 20-year old female potential reader is getting out of the current DC line. (I told her that's really Clark Kent, and she said, "No, who is it really?") Marvel has a lot of strong women in different age groups, which matters a lot to her. She thinks Batgirl is trying so hard to be hip that it's actually condescending, while Kamala Kahn achieves hipness effortlessly through being a geek. I think she'd love a straightforward Shazam-Captain Marvel book or movie. But DC is not bringing it.
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You know, you're right about that. I have a 20 year old daughter who's very into gamer stuff, cosplay, etc., and she's gotten interested in Marvel comics recently through the movies. I asked her about DC and she said they clearly don't want her money. The only DC hero she really likes is Superman, because she thinks superheroes should be clean, straightforward and heroic, but she "think[s] Superman's dead now or something. There's a different guy, and a different Batman, and [she] can't get interested in any of it." So that's what a 20-year old female potential reader is getting out of the current DC line. (I told her that's really Clark Kent, and she said, "No, who is it really?") Marvel has a lot of strong women in different age groups, which matters a lot to her. She thinks Batgirl is trying so hard to be hip that it's actually condescending, while Kamala Kahn achieves hipness effortlessly through being a geek. I think she'd love a straightforward Shazam-Captain Marvel book or movie. But DC is not bringing it.